Anurag Pandey

Owners of “Provogue” – a name to reckon with in the world of apparel business, recently roped in Saif Ali Khan to promote their brand, Seagram’s premium whisky brand “Royal Stag” would now be promoting it using the brand value of ace cricketer M.S.Dhoni, Motorola’s decision of roping in Abhishek Bacchan to promote their sleek and trendy handsets yielded huge returns. Similarly, business pathway is replete with such endorsement stories, which have helped many brands to sustain the negative vibes of extreme competitive scenario. Brands associate themselves with popular celebrities to catch the fancy of youngsters, which results in surge of demand for such products. Brands thrive so are these celebrities as they charge anywhere around Rs 50k to Rs 2 Cr to associate their names with such products. Take a pause here, Do you think only celebrities hold brand value? Think again, because our so-called chauvinistic politicians have also joined the rat race of endorsements, who hitherto have had...

P riyanka Chopra has been voted The Sexiest Asian Woman of 2006, snatching the crown from the dusky beauty Bipasha Basu who came in as runner-up.Former Miss World, Chopra is said to be surprised but happy about the honour, but to my surprise Ashwariya Rai, who is regarded as the most beautiful woman in the world is rated as third. Comment on this blog as to who deserved this title in the true sense- Priyanka or Aishwarya, and introduce a serial number to yourself starting with 1, comment with serial number , x , xx , xx, & xx would be accepted to be the unanimous verdict.... well these codes could be 8, 12, 16, 18 or 20. You drop your comment, as soon as your comment's serial number matches with my standard, i will buzz all commenters and will speak out the unanimous sexiest chic ..!!! So, folks, start dropping comments ........

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O ur country is blessed with immense beauty. Nature freak guys pack their bags and move out to explore unexplored natural beauty hidden in jungles, mountains and the like. They are moved by the astonishing beauty of ice-laden mountain peaks, captivating views of cute animals fiddling & pirouetting, amazing silhouette of trees growing naturally around river valleys, lilting music generated by ever flowing rivers and the like. Their endless urge of exploring the unexplored vistas propels them to the exotic locations, which are aplenty in our country. Well I am not this kind of freak traveler, I have hardly traveled this much but I feel I have spark somewhere hidden deep inside my heart. I kept myself busy for almost 22 years at one place completing all basic formalities of school, college, I hardly had any time and resources of my own to involve in these kinds of activities, nor my father allowed me doing all this, being a strict academician he always insisted me to focus on my studi...

I ndia- land of multitudes of cultures, languages, festivals, relations, emotions, exotic locations, unlimited opportunities, these are few attributes among many, which make our stay here in this country a blissful experience. All pervasive unity in diversity of our country is what distinguishes us from the rest of the world. We Indians believe in celebrations, which is a reason for all of us to be with our families, our loved ones to enjoy some of the most beautiful moments of our lives. Our traditional calendar starts from “Chaitra” and runs through 12 months and ends at “Falgun”. Though all 365 days are special for us, but chosen few clustered together give us what we call “festive season”, one of them is the period which starts from September and runs through October & November-- during which we celebrate Ganesha Chathurthi, Nav Durga, Durga Pooja, Dusshehra, Deepawali, Dhanteras etc. Deepawali- festival of light, is one of much awaited festivals of our country. We wish our lov...

O ur Divine Father bestowed all of us with his biggest gift ever by giving us a rare opportunity of leading a human life. Life, as I perceive, is a journey - interesting, painful, spicy, beautiful and an enriching experience. At every step, we learn something, from our successes and failures, which come to all of us in dribs and drabs, not in one go. Our life cycle is 4-stage process like any product life cycle, introduction, growth, maturity and decline. Our birth symbolizes our introduction to this beautiful world, we all start growing, its an ongoing process (its not a stage, as I see it) during which we gather experiences, we all brace ourselves with knowledge and reach a stage of maturity, by that time we realize that we have created one more such cycle, we then engross oursleves in shaping that new cycle and enter into a decline phase and finally get a farewell from this beautiful world. When I was a kid, my parents ensured me a good education by getting me admission into so-call...

O ur civilization was started from Adam and Eve, their love marked the beginning of mankind on earth. Later on, life witnessed spate of emotions and feeling elements which took the control of human life. Relations –friend, parents, siblings and the like , with whom, we share special bonding, we feel good when we are with them, we just cant imagine our life without them. Emotions like love, respect, lust, hatred, vengeance develop concomitantly with relations because as we all progress in our lives, we not only make friends but also enemies, which follows Human Entropy law which says for every positive element in life there exists a corresponding negative element . Life is a journey, we enjoy it, but as they say there should be someone to give you company, life then I think becomes rosy, everything seems good , we develop special bonding with him/her. We start planning our life, we set our objectives goals in which both the persons have an equal role to play. As time progresses, bonding...